Direct-to-consumer (D2C) personal care brands have transformed the beauty and self-care industry by offering consumers high-quality products tailored to their specific needs and preferences. These brands prioritize customization, quality, and sustainability - top brands in the personal care category include Native, Prose, Function of Beauty, Curie and more. Additionally, some D2C companies emphasize eco-friendly practices, using sustainable packaging and ethically sourced ingredients in their products, appealing to environmentally-conscious consumers.
D2C personal care brands are important because they eliminate the traditional retail markup, offering premium, often personalized products directly to consumers. They prioritize product quality, customization, and sustainability, aligning with the values and evolving preferences of today's self-care enthusiasts. With their unique approach and user-centric experiences, D2C brands are reshaping the personal care landscape, making it more accessible and tailored to individuals seeking effective and eco-conscious solutions for their beauty and grooming routines.
Who Gives A Crap is a feel good toilet paper, whose social and environmental mission is integral to the project.
Blume are all up in your bathroom with products that are good for you, and the environment. Skin care, period care and body care made clean.
Hero Cosmetics creates solutions for those times you have a pimple emergency. Their broader vision is to create products that can be your hero when your skin is in a pinch.
Rhode skincare by Hailey Beiber makes products to nourish your skin barrier, giving instant dewy glow and improving the look of skin over time.
Hawthorne makes it easy to elevate yourself with tailored, premium quality skin and personal care products that work perfectly for you as an individual.
Humble offers personal care products made with a minimalist approach—focusing on short ingredient lists, natural formulations, and sustainability. Their deodorants and body care items are cruelty-free, aluminum-free, and packaged with eco-friendly materials for conscious consumers.
Supergoop! is the only prestige skincare brand 100% dedicated to suncare, making it easy to incorporate UV protection into your daily routine.
Doe lashes are handcrafted silk lashes meant for all-day comfort and wearable 15+ times with care. Experience the softest and most comfortable lashes.
Huron was started to help you look out for the guy in the mirror. Guys aren't the best at caring for themselves. But that's not your fault. Huron offers men skincare products to make sure that men take care of their skin.
Harry’s offers shaving tools and well-rounded skin care for every man: thoughtfully made, honestly priced, with a quality guarantee.
UMZU supplements are easy to trust, easy to use and easy to understand. Every supplement is built from nature, backed by science and designed to support a specific area of your health.
Mando produces high-performance, whole-body deodorant products designed to control odor for up to 72 hours across skin areas (underarms, groin, feet, etc.). Their formulations are aluminum-free, baking-soda-free, and dermatologist-developed, using science-backed technologies to stop odor rather than just mask it. By blending functional performance with modern scents and wellness values, Mando positions itself as a premium personal-care brand for men.
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