Direct-to-consumer (D2C) personal care brands have transformed the beauty and self-care industry by offering consumers high-quality products tailored to their specific needs and preferences. These brands prioritize customization, quality, and sustainability - top brands in the personal care category include Native, Prose, Function of Beauty, Curie and more. Additionally, some D2C companies emphasize eco-friendly practices, using sustainable packaging and ethically sourced ingredients in their products, appealing to environmentally-conscious consumers.
D2C personal care brands are important because they eliminate the traditional retail markup, offering premium, often personalized products directly to consumers. They prioritize product quality, customization, and sustainability, aligning with the values and evolving preferences of today's self-care enthusiasts. With their unique approach and user-centric experiences, D2C brands are reshaping the personal care landscape, making it more accessible and tailored to individuals seeking effective and eco-conscious solutions for their beauty and grooming routines.
Minimal & microbiome friendly skincare. Dr. Elsa Jungman creates a personalized 2 step regimen, catered to your regimen to give your skin what it deserves.
Journ's color correctors will conceal your specific skin concerns for a flawless look and help improve them over time.
Dieux exists to raise skincare standards. They're dedicated to developing products that are price transparent, rooted in science safe to use for everyone.
Natural and vegan cosmetics adapted to your skin type and targeted for your needs. Typology offers healthy, effective products that are made in France at fair prices.
A french bar soap and shampoo brand helping you reduce plastic waste with ease, and leaving your body feeling soft and smelling like a bed of roses.
Mixhers is a wellness brand that offers all-natural, hormone-friendly supplements designed to support women's health through every stage of life. Their flagship product, Hertime, helps balance hormones and relieve PMS symptoms. With a focus on clean ingredients and effective, easy-to-use formulas, Mixhers aims to empower women to feel their best every day.
Boie is on a mission to redefine your personal and oral care routine with their eco-friendly antimicrobial toothbrushes, replacement heads, face scrubbers, and body exfoliators.
The all-natural collagen-infused mask. The KNC lip mask will give you those plump, hydrated, soft, smooth, moisturized, kissable lips you've always wanted.
Founded by an expert naturopath from Australia, Asarai has taken the brilliant botanicals of Australia to new heights, infusing that unadulterated landscape into every bottle.
bareMinerals has been redefining beauty with clean, skin-loving formulas long before it was trendy. Founded on the belief that makeup should be good for your skin, the brand revolutionized the industry with its iconic mineral foundation—free from harsh chemicals, fillers, and unnecessary additives. Every product, from lightweight foundations to nourishing skincare, is packed with high-performance ingredients that enhance, not mask, natural beauty. More than just makeup, bareMinerals is about confidence, simplicity, and embracing who you are—flaws and all. Because when your skin feels good, you feel good.
Everything you need to build a better DTC brand, business and tech stack.
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