Swanson

Founded in 1969 in Fargo, North Dakota, Swanson Health Products began when founder Leland Swanson turned to natural supplements to manage his joint pain — and was so impressed he started sharing them with his neighbors. Over 50 years later, the brand offers more than 1,500 science-backed vitamins, minerals, and supplements, all formulated with a commitment to guaranteed purity, potency, and affordability. Swanson remains a trusted Midwest-rooted wellness partner distributing products to customers in over 40 countries worldwide.

Type
Health & Wellness
HQ
USA

Stack last crawled · updated every Sunday

  • Health & Wellness
  • Vitamin & Supplement
  • Probiotic
  • Gut Health

Quick answers

What changed in Swanson's stack recently?

7 app changes in the last 90 days. Added in Creative & Ad Tools, Payments Processing; removed in Creative & Ad Tools.

What has Swanson published recently?

15 products published in the last 30 days.
Based on Shopify publish dates. Republished products count too.

What does Swanson sell?

Pro

What do Swanson's products cost?

Pro

What tech stack does Swanson use?

Swanson runs 16 apps across 9 categories, most in Landing Page & CRO (6). Its stack includes Impact and Trustpilot. It made 7 stack changes in the last 90 days. 6 tracking pixels are running on the site. 1800DTC crawls Swanson's storefront every Sunday, most recently on Nov 1, 2026.

App stack

16 apps · 6 pixels
2 of 16 shown free

Influencer & Affiliate

1 app
ImpactFree preview

Reviews & UGC

1 app
TrustpilotFree preview

Landing Page & CRO

6 apps

Analytics & Attribution

1 app

Loyalty & Retention

1 app

Creative & Ad Tools

2 apps

Payments Processing

2 apps

Subscription Management

1 app

ERP & Inventory

1 app

Tracking pixels

6 pixels
FacebookGoogle AdsOpenAI PixelRedditCriteo
Full recordSee the other 14 apps
  • Every app name and category
  • Confidence and first-seen dates
  • Every change, 90 days back
  • Prospecting signals
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Recent change events

7 in 90 days
7 changes in the last 90 daysSee what Swanson added, removed and switched, when, and the evidence behind each one.Get access →

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