Klay Media is a seasoned, performance marketing agency that functions as a seamless extension of your brand to drive mutual success. By pairing strategic expertise with a deep commitment to long-term partnerships, their agency leverages strong connections with affiliates across multiple channels, including content, loyalty, media buyers, and influencers. Their expertise enables them to specialize in connecting brands with top-quality partners.
Founded by Mike Pollack, Klay Media is collective of passionate strategists, creatives, and operators committed to drive growth with clients. It was built in response to a common challenge across the performance landscape: scale was often prioritized over quality, and short-term results came at the expense of long-term success.
Klay Media Team
Boutique Agency
Being a boutique agency doesn't mean thinking small for Klay Media and its partners; it means being intentional. Built on a foundation of partnership, Klay Media is able to prioritize depth over volume and collaboration over a rigid process, keeping strategy closely tied to execution. This focused approach backed by repeatable data driven results translates to scalable growth.
Klay Media Services
With 20+ years of relationships, 100M+ worth of transactions, and $500M+ of budget managed, these are the areas Klay Media delivers in. Outside of their work with DTC brands, their clients include Upside, Cloaked, and World Winner.
Growth Strategy
Full funnel growth strategies that identify the right channels, partnerships, and opportunities to help, helping brands scale efficiently across affiliate ecosystems, paid media, and mobile acquisition.
Mobile User Acquisition
Scalable mobile growth through paid & performance programmatic traffic, connecting your app with high intent users across premium and proprietary inventory.
Affiliate Partnerships
Long standing relationships with trusted publishers and partners, we connect brands with high performing affiliate and diverse channels to drive scalable acquisition.
Optimization
Data-backed fluid decisions backed by reputation, experience, and the specific needs of your project.
Creative Content
Creative and messaging development to capture attention and improve conversion, helping tailor assets to perform across different channels, audiences, and formats.
How Klay Media Works
The approach at Klay Media is stuctured, but flexible. Built to move quickly without sacrificing quality.
Test: Validation of audiences, traffic sources, and creative strategies
Optimize: Leverage proprietary tools and real-time data to refine performance while maintaining strict quality standards
Scale: Expand efficiently across channels and audiences, without compromising long-term results
Performance marketing is something that should be sustainable, transparent, quality driven, and adaptable. This approach tackles what most agencies get wrong — optimizing what looks good in the short term over what will perform over time.
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