Tolstoy
Tolstoy is a marketing tool for video commerce that enables brands to publish shoppable video feeds across website pages. It supports video management, social media content import, AI tagging, and distribution to marketing channels.
What is Tolstoy?
What is Tolstoy?
Tolstoy is a commerce video platform designed to boost sales through engaging shoppable videos. It helps D2C brands publish and distribute videos at scale, helping capture customer attention and drive conversions directly on their Shopify store.
Key Tolstoy Features:
- Shoppable Videos: Bring the video-commerce experience into your site, with shoppable video carousels, stories, video feeds, and more.
- AI-Powered Recommendations: Personalize video content for each customer.
- Multi-Channel Integration: Sync videos across websites, Shop app, your mobile app, and email campaigns.
- Automation and scale: Manage all your UCG content in one platform, easily publish and distribute at scale across thousands of pages.
- Interactive Elements: Add quizzes, surveys, and calls-to-action within videos.
Who Uses Tolstoy at a DTC Brand?
E-commerce managers, marketing teams, content creators, and retention specialists, use Tolstoy to enhance customer engagement, increase average order value, and improve conversion rates through shoppable videos.
Pricing
15% Lifetime Discount
Tolstoy Free
- Publish videos to Shop App
- Publish shoppable videos to TikTok Shop
- Generate starter AI images and videos
- Add AI Shopper search to your store
- Enable AI sales agents and try-on
- Import videos from social and cloud
Shoppable Plus
- Monthly usage: 5,000 billable impressions
- Extra impressions are $10 per 1,000
- Everything in Tolstoy Free
- Unlimited shoppable videos
- AI widgets and landing pages
- Analytics and A/B testing
- Feeds, stories, carousels & tiles
- SEO/LLM-ready video experiences
- In-house support and AI strategy help
Bundle Plus
- Monthly usage: 5,000 impressions, 2,550 Studio tokens, and 3,000 Shopper tokens
- Save 32% vs separate Plus plans
- Shoppable Videos + Studio + Shopper
- Create PDP, organic, and paid content
- Bulk-generate with custom templates
- Build AI widgets and landing pages
- Recreate competitor ads with AdSpy
- Automate performance analysis
- Support and AI strategy help
Bundle Pro
- Monthly usage: 20,000 impressions, 15,840 Studio tokens, and 17,000 Shopper tokens
- Save 33% vs separate Pro plans
- Higher limits for teams that scale
- Create PDP, organic, and paid content
- Bulk-generate with custom templates
- Build AI widgets and landing pages
- Recreate competitor ads with AdSpy
- Automate performance analysis
- Priority support and AI strategy help
BRANDS USING THIS TOOL(155)
CATEGORIES
Tolstoy Media
Display Demo
Case studies & success stories
Hampden Clothing drives conversion with the Tolstoy
Hampden Clothing, a leading fashion retailer, partnered with Tolstoy to reimagine their ownline shopping experience. By leveraging Tolstoy's AI commerce platform, Hampden made their product pages more dyanmic, personalized, and high-converting.
7X
Lift in Conversion Rate
on PDPs with Tolstoy video content
232%
AOV Uplift
on PDPs with Tolstoy video content
11X
Conversion Rate
for users engaged with Personal Shopper