Cruva

Cruva is the AI operating system for TikTok Shop brands — it helps you discover the right creators, automate outreach and follow-ups, manage samples and content, and turn one-off affiliates into a private community that keeps posting and selling.

Trusted by 2,000+ brands including ILIA, Pixi, and True Classic — and an Official TikTok Shop Partner — Cruva turns affiliate growth into a channel you can actually measure instead of a black box.

The results speak for themselves: Laura Geller drove $241,903 in attributable affiliate GMV from just $1,350 in spend, while SEEQ Supply scaled to nearly $694K in total GMV — proof that a creator army, run right, compounds fast.