
Founded in 1977 by Josie Natori and still family-owned, Natori combines sophisticated East-West design with luxurious fabrics and intricate detailing. The brand offers a full lifestyle range—from flattering lingerie and sleepwear to refined ready-to-wear, swimwear, and home décor—renowned for superior craftsmanship and timeless elegance. With products sold globally at upscale department stores, Natori continues to blend fashion innovation with heritage and quality.

Founded in 1998, Bare Necessities has grown into a leading intimate apparel e-commerce destination, offering over 140 top brands and sizes ranging from 28–56 bands and AA–O cups. With live expert bra-fitting support and fast, free shipping, the store emphasizes personalized service, body-positive messaging, and comfort-first products. Its commitment to customer empowerment and confidence has earned recognition from mainstream media outlets and a loyal consumer base.
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Founded in 2005, Bluebella redefines lingerie with its empowering, fashion-led designs that prioritize both style and confidence. The brand offers an extensive collection of lingerie, nightwear, and accessories that blend modern aesthetics with affordability, making luxury-inspired pieces accessible to a wider audience.

Savage X Fenty, founded by Rihanna, is a disruptive lingerie brand that blends style, comfort, and body positivity. Known for its wide range of sizes and boundary-pushing fashion, the brand includes bras, underwear, loungewear, and sleepwear that empower individuals to express themselves confidently. With inclusive campaigns and accessible pricing, Savage X Fenty redefines modern lingerie for all.