Tie

Real-Time Identity Enrichment for Ecommerce Brands

Tie helps B2C marketers unlock the full value of their traffic by transforming anonymous visitors into actionable profiles. Through real-time data enrichment, brands can identify who’s browsing their site—capturing attributes like age, gender, and marital status—to personalize messaging and improve conversion rates across email, SMS, and retargeting channels.

Deep Demographic Targeting for Smarter Campaigns

With Tie, brands gain access to enriched demographic traits that go beyond standard analytics. These traits power advanced segmentation and audience filtering, allowing marketers to tailor creative and offers based on real consumer attributes. Whether it’s optimizing flows or refining paid media targeting, Tie delivers deeper customer insight from the very first click.

Seamless Integration Across Your Marketing Stack

Tie plugs directly into leading ESPs, ad platforms, and marketing tools—streamlining your ability to act on enriched data in real time. With configurable match rates and warmed email send capacities up to 5 million, brands can build high-performing campaigns that feel more personal and convert more effectively.

Scalable Plans With Enterprise Support

From growth-stage DTC brands to enterprise marketers, Tie offers tiered pricing plans with generous annual credit limits and unlimited users. All plans come with demographic enrichment, single sign-on (SSO), and dedicated Slack support, ensuring data teams and marketers can work efficiently at scale. Whether you’re starting at 300K credits or scaling past 3 million, Tie adapts to your customer acquisition and retention goals.

FAQs

What does Tie do for ecommerce brands?
Tie helps ecommerce brands de-anonymize website visitors in real time by enriching them with demographic data like age, gender, and marital status, enabling more personalized marketing and higher conversion rates.

How does Tie integrate with my marketing tools?
Tie offers seamless integrations with major ESPs, ad platforms, and ecommerce systems, making it easy to push enriched audience data into your existing workflows for targeting and segmentation.

What kind of data can I expect from Tie’s enrichment?
Tie enriches visitor profiles with key demographic traits, including age, gender, marital status, and more, which can be used to filter audiences, personalize messaging, and optimize ad spend.

Is there a free version or trial available?
Tie does not offer a free plan, but all pricing tiers include upfront annual credits and access to core features. To explore a fit for your brand, you can reach out for a personalized demo.

What level of support is included with Tie plans?
All plans include access to a dedicated Slack support channel, along with customer success guidance, SSO setup, and technical assistance for integrating with your existing stack.